Many people get confused by the term marketing. To clear a common misconception up, marketing is not a synonym for sales. Sales is the process of selling a product or service, while marketing is the process of creating customers and keeping current customers. Sales is part of marketing, but it's not the bulk of it. Marketing covers a lot of things, advertising, promotions, publicity, public relations, customer service, and more. Surprisingly, many businesses don't think of marketing as an important process, but it is the most important part of running a business. After all, without customers, a business doesn't get money, and therefore goes bankrupt.
The whole universe moves in a repetitive rhythm. The tides, the seasons, day and night – we can count on these regular patterns to stay constant. If anything moves forward, something else must move backward; if anything grows greater, something else shrinks. Every action causes a reaction, and results in a rhythmic swinging of vibration. You see this law at work every day in the peak and decline of your energy, the ups and downs that you experience, the way that our days are sometimes full and busy and sometimes slow and lazy. It’s helpful to realize that our moods have a natural rhythm of ups and downs, and that even in the midst of a relatively down mood, we’ve still got control of our thoughts. Choosing good thoughts, even when we feel down, propels us into a positive vibration, evening out our emotions and keeping us moving toward our goals.
Choosing a planner for organizing your life can be a daunting task. Not only are there hundreds of types and styles to choose from, choosing a planner that will work for you is very dependent on your organizing style as well as on your personality and information processing style.
- Are you a creative type?
- Are you more action-oriented?
- Are you a planning minimalist or do you plan everything?
- Are you a “hands-on” learner? (If so, your planner will need to actually feel good in your hands. You may also be the type who needs to physically write things down to remember them.)
The whole point of setting a goal is to help you bridge the gap between where you are and where you want to be. If you set goals and work toward them diligently, you can have all the things you want. People who set and achieve their goals are people who’ve decided what they want, committed themselves to going after it, and haven’t let anything stand in their way – short of violating the rights of others.
A proper goal gives you all the incentive you need to grow in your awareness of being a perfect expression of an Infinite power, designed for excellence and abundance. As you become more welcoming and aware of your relationship with God, and of all the potential that’s been built into you, you’ll function more effectively in harmony with the laws of the universe. Living in synch with all of this will yield results you’ve never dreamed possible.
Building a successful network marketing business is not about selling. It’s about building relationships and focusing on other people. Helping others get what they want, not selling them your product or selling them on joining your business. Focus on the other person. Find out what they want to accomplish in their life then help them get what they want, that’s how you find success. Don’t sell. Network marketing business success needs to be win/win not sell/sell.
Bond and lead with the product not the allurement of the instant riches you are promised by leading with the opportunity. In letting go of the opportunity concept, you will attract those individuals who have a want, need and desire and that will deeply become involved with the quality of the product; in turn they will discover the company’s integrity, its management and vision. This will unmistakably make the difference in capturing targeted individuals to join your business, making it a very appealing venture.
Today, Al and Jan Keranen enjoy the flexibility and freedom their business allows.
"Jan and I control our time" Al says.
"Even though we work very consistently, we have always spent quantities of quality time with with our college-age and adult children."
Because of the time and financial freedom they've created with their business, Al and Jan are able to travel frequently...
"Most important, Jan and I take the time to be together --Jan is my best friend!" says Al Keranen.
Al & Jan Keranen have been leaders in relationship marketing
for over 26 years and have helped thousands of associates to become
Al Keranen's business goal is to help Univera LifeSciences to become the best relationship-science based company in the world!
Al's personal goal is to help coach & mentor millions of people.
The Keranens reside in Portland, Oregon and have four wonderful children, James, Scot, Stephanie & Kevin plus a great son-in-law, Franz.
Sports: Snow & Water Skiing
Family Vacations: Maui (beach time) Alta (skiing in the mountains) & Lake Powell (house boating & waterskiing)
Educational & Motivational Authors: John Maxwell & Brian Biro