AMSOIL Blog

Become an AMSOIL Dealer

AMSOIL products are sold through independent Dealers. People like you. People who want extra money, something to do in their spare time, even a full-time business.You can start an independent AMSOIL Dealership for under $50 and put as much -- or as little -- time into it as you want. The outstanding products offered by AMSOIL comprise a rock-solid base upon which to build your business.

The current trend in the United States is small business. Owning your own business guarantees you the freedom to work on your own terms and the opportunity to set your own goals. AMSOIL offers all the advantages of a franchise without the large initial investment. There are many advantages to the AMSOIL opportunity that you simply won't find in other business opportunities.

And above all, AMSOIL provides Dealers with an excellent support system to help them develop their businesses. Brochures, tapes, regular meetings, technical services -- everything you need to begin and build your business is available from AMSOIL.

Contact me your sponsoring AMSOIL Dealer for information on becoming an AMSOIL Dealer, or
request more information from AMSOIL.

Michael Sparks AMSOIL Direct Jobber

www.lube-direct.com

Al Amatuzio speaks about the health of AMSOIL Inc.

I have never allowed this column to evolve into a political forum, and I am not going to do it now. My personal political leanings have no bearing on you, nor do I suspect you care. Time will tell how our current policies play out.

I will offer, however, that despite the doom and gloom we keep hearing on a regular basis, there is no cloud hanging over AMSOIL. I am pleased to report that this company is running on all cylinders. Consider this: This past March represents our second strongest sales month ever. And April, as I am writing this, is on track to be even stronger. Only July of our 35th Anniversary Convention year was better, and that can be attributed to a large extent to the demand created by the sizable rebate we offered to all those who purchased product while attending the event.

I suspect that the reasons for our impressive sales numbers are numerous. First, reports indicate that people are keeping their vehicles much longer than in recent years. The average age of a car on the road in the United States is now 9.4 years. We can assume, then, that maintaining vehicles is now more of a priority, and AMSOIL products are viewed as an effective and relatively inexpensive way to prolong a vehicle’s life.

The trend toward extended drain intervals has gained momentum, as well, and that is driving sales. Why, many consumers are finally asking, pay hard earned money on senseless oil changes when an extended drain alternative exists? The concept AMSOIL developed close to thirty-seven years ago is beginning to hit full stride. It doesn’t hurt, of course, that vehicle manufacturers have begun to value the validity of extended drains as a convenience for their customers, and most motor oil manufacturers have now been forced to acknowledge the viability of long-drain oils.

I am sure that the increased awareness of the AMSOIL brand also plays heavily into our current growth. At last count, we had close to twenty partnerships and affiliations with some of the most popular and influential racing organizations, racing facilities and car clubs in North America. Virtually every motorsports fan and auto enthusiast knows the AMSOIL name today. Those Dealers who have been active for any real length of time will all tell you the same thing; people are now seeking out AMSOIL products, rather than being introduced to them for the first time.

Speaking of brand awareness, numbers obtained through the online research and development firm Quantcast reveal that the AMSOIL corporate website ranks 12,229 among all websites worldwide in the number of website visits. This may not seem impressive at first glance, but when you consider that there are millions upon millions of websites, that number speaks for itself. We are in the upper one percent of all websites visited. And remember, a good portion of those visitors come from Dealer sites to the corporate site to purchase product. Dealers, of course,earn money on those sales.

Another reason we continue to prosper in this unstable economic climate is the value seen in the Dealer business opportunity. People facing layoffs or other employment issues are regaining control of their lives through the opportunity AMSOIL provides. It may also be that many of our current Dealers have now determined that the time is right to become more active. Our products are in demand, the awareness of our brand is soaring and Dealers are taking charge. The economy, either good or bad, is not about to slow us down.

Now More than ever, people are seeking out AMSOIL. The AMSOIL Business Opportunity is top notch, and the products are the best. AMSOIL is "The First in Synthetics".

For more information on the AMSOIL Business Opportunity please visit my Biz Opp website. www.lube-direct.com/bussops

Michael Sparks--AMSOIL Direct Jobber www.lube-direct.com

877-464-8798

931-801-9401

Economic Downturn Offers Benefits for AMSOIL Businesses

The newspapers and media have not let up from reminding people how bad things are in the economy. But don't be seduced into believing the sky is falling. Here are three reasons savvy AMSOIL Dealers can increase their business during this time of turbulence:

1. Many people are taking better care of their vehicles. Many people held off from buying new cars in 2008 because of economic uncertainty, but there were a lot more who were denied the opportunity to buy a new vehicle due to the credit crunch. In either case, people want to protect the vehicles they are driving. Knowing they will keep them longer, they are more likely to consider AMSOIL synthetic motor oils to minimize repair costs and keep their engines running for the long haul.

2. Many people want to earn more money. During these times many have become motivated to earn more money, whether to regain stability in their lives or to replace lost savings. Many retirement nest eggs have eroded in value. The AMSOIL business opportunity is one way to develop a new revenue stream.

3. Many people have more time on their hands. Many companies have been forced to downsize or reduce hours in order to remain solvent during this uncertain time. Many employees have time on their hands which can be turned in the direction of a personal AMSOIL business, or changing their own oil again.

The media says everything right now is bad, bad, bad. But for AMSOIL Dealers who have invested time in learning the business, this might be the best time of all. Leads continue to grow, which means interest in AMSOIL products continues to expand. Despite the news reports, horizons appear to be wide open for those who are prepared and motivated.

Sounding like a broken record, "There has never been a better time to become an AMSOIL Dealer" You could theoretically start this business for $15. The rest is up to you. There are no inventory requirements or fees. You pay to become a dealer then get out there and register accounts that buy AMSOIL factory direct. you get the commission AMSOIL does the rest.

Work with an experienced sponsor/mentor.

Michael Sparks-AMSOIL Master Direct Jobber
www.lube-direct.com/
931-801-9401

Build Your Business with the AMSOIL Commercial Program

The AMSOIL Commercial Program presents Dealers with limitless opportunity to build their businesses and substantially increase their profits, while providing commercial accounts with superior protection and performance for their equipment. Any company, large or small, that wants to use AMSOIL products to protect the vehicles and equipment it uses in its day-to-day operations may be registered as a commercial account. Trucking companies, taxi fleets, golf courses, farms, construction companies, manufacturing facilities, municipalities and government agencies are just a few examples of businesses that may be registered as AMSOIL commercial accounts.

Because there are so many different types of potential commercial accounts, with different equipment and lubrication needs, it is usually best to start by focusing on one specific industry or business type. Otherwise, Dealers may quickly become overwhelmed in their attempts to learn many different industries at once.

“In order to effectively sell AMSOIL products in a certain industry, it is important to establish credibility,” says Director of Dealer Sales Rob Stenberg. “Demonstrating knowledge about the equipment, terminology and challenges unique to that industry is the best way to establish credibility. Dealers who don’t concentrate their focus and instead pursue any and all different types of commercial accounts at once often spread themselves thin and find it more difficult to establish themselves as trusted experts to prospective customers. As a result, their sales success suffers.

“Of course, once a Dealer is well-established in a particular market, he or she may wish to concentrate on expanding into another market in order to further build his or her business.”

Knowledge is key when attempting to break into a market. “In addition to knowing the industry, Dealers must have a thorough understanding of the appropriate AMSOIL products to recommend,” says Western Regional Sales Manager Steve LePage. “Dealers who don’t know the product line well enough to make proper recommendations, or Dealers who make the wrong recommendations, quickly lose credibility and greatly diminish their chance at a sale.”

Dealers who decide to pursue a market in which they already work or have expertise have an advantage because they may already know the key decision makers at local companies. Referrals are another excellent way to get a foot in the door. Ask co-workers, family and friends if they know anyone who works within the target market. Prospects gained through referrals are especially valuable because they usually yield not only company names, but the names of contact people as well. “Referrals are invaluable when it comes to gaining new commercial customers,” says Eastern Regional Sales Manager Peter Markham. “However, there are also many other avenues Dealers can take. Take a look at local publications such as the Yellow Pages, city directories and newspapers. Trade associations and the local chamber of commerce are also valuable resources.”

Sell the Benefits

The benefits of registering as a commercial account and using AMSOIL products are many, and once a Dealer successfully sets up a sales call with a prospect, it is up to him or her to explain these benefits to the prospect:

Savings

The most important aspect of all the following benefits is the amount of money businesses save. Reduced maintenance, extended drain intervals, reduced downtime, longer lasting equipment, improved fuel economy and reduced waste oil all add up to significant savings.

Reduced Maintenance

Because AMSOIL synthetic lubricants offer superior protection and performance properties over conventional products, equipment does not require as much maintenance. The unsurpassed protection, cleaning and cooling properties of AMSOIL products keep moving parts performing like new, reducing equipment malfunctions and failures.

Extended Drain Intervals

Extended drain intervals are key to improving the bottom line. Changing fluids less often translates into cost savings, while also reducing the time equipment spends in the shop. Reduced Downtime Less maintenance and extended drain intervals mean less downtime. Because equipment spends more time in operation, more work is completed, improving efficiency and generating more revenue.

Longer Lasting Equipment

The superior protection provided by AMSOIL products improves equipment durability. Less wear, stress and strain on moving parts allow equipment to last longer, reducing replacement costs. Improved

Fuel Economy

Fuel economy is becoming more important with each passing year. Gas and diesel prices place a major strain on businesses that rely on vehicles and heavy equipment in their daily operations. AMSOIL synthetic lubricants demonstrate superior friction-reducing properties over conventional lubricants, effectively improving fuel economy in vehicles and equipment. Industry tests demonstrate an average conservative 2 to 5 percent increase in fuel economy by switching to synthetic lubricants, while many AMSOIL customers report even larger gains.

Reduced Waste Oil

Extended drain intervals dramatically reduce the volume of waste oil. Disposal of used oil can be expensive, while storing barrels of used oil can take up significant shop space. A fleet of 60 Ford F-150 trucks using conventional oil and conventional oil change intervals produces 1,080 gallons of waste oil every year. By switching to AMSOIL synthetic motor oil and taking advantage of extended drain intervals, that same fleet produces only 360 gallons of waste oil per year. Less waste oil means lower disposal costs, more shop space and a cleaner environment.

Servicing Commercial Accounts

Once a commercial account is successfully registered, it is important to provide quality service in order to ensure the business remains a satisfied customer. “Do not forget about customers after they are registered,” says Central Regional Sales Manager Tim Golden. “After all the work you put into securing the account, you don’t want to lose it. Check in periodically, ask if they have any questions, keep them up-to-date on new products and just simply let them know their business is appreciated.”

Registering Commercial Accounts

There are two ways to register commercial accounts: online using the EZ Online Application, or by mailing AMSOIL the completed Commercial Account Application Form (G1389) found in the Commercial Sponsoring Kit (G1007). To use the EZ Online Application process, go to the Dealer Zone, click the EZ Retail and Commercial Account Applications link and follow the prompts.

Save Money With AMSOIL Brochure

The Save Money With AMSOIL Brochure (G2334) is an excellent tool for registering commercial accounts, effectively explaining the features and benefits of AMSOIL products and how they save businesses money. Full size/color, six pages.

Michael Sparks--AMSOIL Direct Jobber
www.lube-direct.com
877-464-8798

Multi-Level Marketing Companies:

Multi-Level Marketing Companies:

What to Avoid, What to Expect and How to Succeed.

In tough economic times people inevitably begin to worry. The security that once marked American jobs cannot be taken for granted, and people can feel oppressed by the uncertainty of their employment futures. Multi-level marketing (MLM) provides individuals the opportunity to control their own destinies.Whether a person is looking for a career, part-time employment or the security of additional income, multi-level marketing is an attractive option.

What to Avoid

MLM companies have been around for decades and have offered viable and profitable business ventures to tens of thousands of independent business owners. AMSOIL INC. adopted its MLM program in1973 when, unfortunately, unlike AMSOIL, some MLM companies took the principles of multi-levelmarketing and twisted them for their own profit at the expense of hopeful and hard-working distributors. As a result, many would-be successful independent business owners have been turned off by the opportunities that legitimate companies offer. Because of this, the Federal Trade Commission(FTC) stepped in to help entrepreneurs differentiate legal, legitimate MLM companies from their less than-honest counterparts.

AMSOIL Dealers should be aware of the factors that separate the good companies from the bad and be prepared to communicate that information when sharing the AMSOIL business opportunity with potential AMSOIL Dealers.

The FTC warns would-be business owners about marketing plans that offer to pay commissions for recruiting new distributors. Most states outlaw this practice, known as “pyramiding,” because plans that pay commissions for recruiting new distributors, without product sales, will eventually collapse when no new distributors can be recruited, resulting in significant monetary loss for everyone involved, except for those at the very top. The FTC looks at where revenues are generated to help them determine the legitimacy of an MLM company. A multi-level compensation system funded primarily by payments made for the right toparticipate in the venture (ex. tapes, books, etc.) isan illegal pyramid scheme and should be avoided.

The FTC also cautions against plans that require new distributors to purchase expensive inventory to become involved. This often results in distributors becoming saddled with a significant amount of inventory that is essentially worthless. Many plans promise miraculous results or guarantee enormous monetary earnings, and it is important for distributors to ask for hard proof that the claims are legitimate and substantiated.

As an AMSOIL Dealer, educate yourself about the dangers of illegitimate MLM companies. Being able to put potential Dealers’ fears about MLM companies to rest from the start will help establish a relationship of trust and reinforce the legitimacy of the AMSOIL business opportunity.

Preferred Customers who are considering changing their status to Dealers can be assured that AMSOIL represents the highest standard in multi-level marketing.

What to Expect

There are several important qualities that set legitimate MLM companies apart from their not-so-legitimate counterparts. First, the company must have stability. An established, time-tested company will already have a strong market presence and, therefore, be more stable. Newer, untested companies are more risky. The best companies work hard to establish solid reputations. They look to the future and commit to long-term goals. They pay their bills and commission checks on time and reinvest money for improvement and growth. In addition, the good MLM companies employ experienced management and skilled technical people.

Legitimate companies provide a real product or service that is in demand by the general public. The product must perform as intended and the better the product, the easier it is to sell. Not only does quality attract consumers, it inspires confidence and enthusiasm in the distributors. It’s best if the company manufactures its own product line to insure quality control and pride. It also helps if the product line is large and diverse, and the products must be competitively priced.

Company support is also a key indicator of a legitimate MLM company. Knowledgeable distributors are successful distributors, and good MLM companies put great effort into training. They provide a wide selection of literature and educational tools to enhance company and product understanding.

Good MLM companies also provide direct access for dealers and distributors, allowing them to become, in a real sense, part of the company. Open phone and e-mail policies, conventions and annual meetings provide the personal contact that is important for the training and morale-building that is necessary to succeed in the multi-level industry. Good MLM companies make only legitimate and supportable claims. They don’t promise instant riches, and they provide accurate compensation materials to distributors. With good companies, the facts speak for themselves.Finally, the best MLM companies have dedicated dealer forces. A good company inspires in dealers a confidence which leads to credibility and professionalism.Good people are attracted to good companies,and they find security in knowing that their commitment pays off.

The AMSOIL Opportunity

In 1972 AMSOIL INC. developed the world’s first API-rated synthetic motor oil, a year later developed its MLM plan and in 2008, the company celebrated its 35th anniversary as an MLM company. The solid MLM foundation that AMSOIL was set on has been central to the company’s success and longevity. AMSOIL established all of the critical components that separate the honest and profitable business opportunities from the scams and schemes that have surfaced in the marketplace. Because of that, the opportunity available to AMSOIL Dealers is stronger than ever.

AMSOIL products are second-to-none in the market. AMSOIL tests its products against all competitors and releases the data to support the product claims. Not only is AMSOIL well known for the highest quality products, but also for the company’s reputation with Dealers and suppliers. AMSOIL has never missed paying a bill or commission check, and the majority of company profits are reinvested in the company for improvement and growth. This growth can be seen in new products released, the advancements at the AMSOIL facilities and in the growing number of AMSOIL Dealers and customers.

AMSOIL firmly believes that knowledgeable Dealers are successful Dealers and puts great effort into Dealer training. Through the Action News, the wide selection of literature items, training materials and thousands of pages of web content, AMSOIL is diligent in the education of Dealers.

In addition, AMSOIL University, annual conventions and regional sales meetings give Dealers the opportunities to learn directly from the talented and experienced AMSOIL staff. In addition to educational support, AMSOIL offers Dealers and customers direct access to the company through phone and email. Maintaining open communication is paramount to success for the company, Dealers and customers.

How to Succeed

MLM companies have traditionally experienced growth during times of economic downturn. When they are unsure about their job security, many people are interested in starting their own businesses.

As AMSOIL Dealers, the only cutbacks, layoffs or income limitations are self-imposed. AMSOIL business owners set their own work schedules and can choose to specialize in areas that are of high interest to them or choose to challenge themselves by branching out into new and exciting territory.

AMSOIL Dealers are flexible and can prioritize as they see fit, and they are accountable to themselves for any success they achieve. Working from home reduces costs associated with commuting to work and adds more productive working time to the day. “Maintaining a high activity level is crucial to success in selling, whether the economy is good or bad,” said Rob Stenberg, Director of Dealer Sales.“AMSOIL Dealers who have a high level of activity, who prospect every day, give presentations everyday and give it their all each and every day have strong ‘sales muscles.’ Those sales muscles stay strong because they are exercising them through the use of talent, skill and hard work. The reality is that those Dealers with strong sales muscles will be able to adapt the fastest to any situation they encounter. In other words, this is not the time to slow down, but the time to speed up.”

Brought to you by Michael Sparks--AMSOIL Direct Jobber
www.lube-direct.com

Q&A Retail-On-The-Shelf Accounts

The other day a new dealer asked me this question: "How do I sign up a ROTS (Retail-on-the-Shelf) account?"

AMSOIL is one of the few business opportunities that allow independent distributors to work directly with Commercial and Retail businesses. Working with ROTS accounts can dramatically increase cash flow of your business.

Some facts about ROTS accounts:

As an AMSOIL Servicing Dealer, you can earn commissions and commission credits by registering retail and commercial accounts.

A Retail On-The-Shelf Account is a business that operates out of a storefront or outlet where there is public access for customers. This business normally sells associated merchandise at retail prices or provides product as part of a service, and is local or regional with up to 12 outlets. The business does not sell AMSOIL products through the internet or retail catalogs, must not operate out of the home or be located at a residence, and AMSOIL should not be the primary business.

After your Commercial/Retail Account has been registered with AMSOIL INC., you will be eligible to earn a commission and commission credits on all AMSOIL products your account purchases under the terms established by AMSOIL INC. Your retail commission, commercial commission and commission credits will be paid with the month's business in which AMSOIL INC. receives payment in full for your account's purchases. Retail: You will receive a 20% retail commission on your retail account's purchases, unless otherwise specified.

In addition, you will receive commission credits totaling 20% of the dollar amount of the product.** These will be accumulated with your personal group commission credits for payment according to the AMSOIL (G-47 compensation) Sales Plan.

My personal explanation on registering ROTS accounts:

There are only 2 ways to register a ROTS account.

1. Log into the AMSOIL Dealers zone. Then click on the  "EZ Retail and Commercial Account Application". This is where you get started. From there you will choose if it's a commercial or ROTS account. Once you click the appropriate one you will be prompted to enter all the pertinent information on that account. When you get to the end you will be asked to give your credit card number and you will be charged $6 for processing. AMSOIL will process the application, send the new account a welcome packet and account number. Be sure to have the account Fax their Tax ID certificate to 715-392-5225.

I like the online version because I can easily track my C/R accounts that I have registered on there. I can also get the new account number within 24 hours usually. This is great for accounts that want to make an order.

The other way to register a ROTS account is to order a G1001 ROTS account packet. The cost of this is $3 and includes the registration packet that AMSOIL would send to the customer that you registered online. These are great when you are prospecting or working trade shows because they can register on the spot and take their price list and information with them. You can also take an order with this packet and fax both the account registration form, the tax ID certificate, and the order at the same time. AMSOIL will make all registrations with orders a priority and ship out the products ASAP.  Along with the registration form you will need to complete the account profile sheet which is included in the packet. The G numbers for accounts are.

G1001 (Retail on the Shelf Application Packet) $3
G1007 (Commercial Account Application Packet) $3

AMSOIL charges $6 for online registration but takes care of shipping the packet to the customer. You can save money on the G1001/G1007 packets if you order them when doing trade shows through the T-1 Co-op program. T-1 Dealers that are working trade shows (car shows, bike shows, fairs, etc) will get a check for 1/3 the price of the booth and ½ off all literature purchased for that show. You need to have your co-op application in 45 days prior to the event.

Give me a call if you have any questions on registering Retail-on-the-Shelf or Commercial accounts. If you need any assistance when you are talking with a prospect don't hesitate to call me on my cell phone. I would be glad to with them for you.

Some tip on registering ROTS accounts.

* No minimum orders—or inventory requirements    
* Account registration only give an account number—tied to you so you can get a commission    
* Factory direct ordering—online orders too
    * AMSOIL credit available-30 day terms to those companies that qualify    

Order discounts Interested in the AMSOIL business opportunity?
Get started today for less than $100.

Michael Sparks--AMSOIL Master Direct Jobber
www.lube-direct.com
877-464-8798
931-801-9401

Motorists Searching for More MPG Find Help with AMSOIL

As fuel costs continue to rise, consumers nationwide are scrambling for ways to improve fuel efficiency. New gadgets and theories abound, but true improvement of fuel economy in modern cars and trucks, without the expense of engine conversions or the gamble of unproven devices, is available through synthetic lubrication and superior fuel additives.

Converting a vehicle’s engine, transmission and differentials to synthetic lubricants can result in an improvement in fuel economy of 2-5 percent. The simplest and most cost-effective method of improving fuel economy is through the use of high quality fuel additives. AMSOIL P.i. for gasoline engines and AMSOIL Diesel Concentrate for diesel engines increase fuel efficiency by removing engine deposits and improving the combustion of fuel.

AMSOIL P.i. is the most potent gasoline additive available today. As a concentrated detergent, it is unsurpassed in cleaning combustion chamber deposits, intake valve deposits and port fuel injector deposits. It is not a question of whether or not your vehicle has accumulated engine deposits, it is a question of how badly they’ve accumulated. AMSOIL P.i. helps maintain peak engine efficiency, fuel economy, power and drivability in newer, low-mileage engines. In engines with accumulated deposits, testing showed AMSOIL P.i. provided an average increase in fuel mileage of 2.3 percent, and up to 5.7 percent.

AMSOIL Diesel Concentrate provides maximum diesel operating efficiency. It compensates for the varying quality of different fuels (including biodiesel) and the deficiencies of today’s ultra-low-sulfur diesel fuel (ULSD) for better engine operation. Diesel Concentrate cleans dirty injectors, improving fuel economy by up to 5 percent and restoring horsepower to like-new levels. Acceleration is improved and with regular use, AMSOIL Diesel concentrate continues to enhance performance by keeping injectors clean. The net savings on fuel expense can result in no additional cost to vehicle operation.

Toll Free Ordering
877-464-8798
www.lube-direct.com
Michael Sparks AMSOIL Direct Jobber

AMSOIL Money Back Guarantee--Saving Fuel Economy

The high price of fuel is a major area of concern for people and businesses. As prices continue to rise and set record highs, fuel economy has become increasingly important for customers everywhere, and people are doing everything they can to stretch their fuel dollars. Auto dealerships have targeted fuel efficiency as a significant selling point. Many are having difficulty keeping fuel efficient hybrid models in stock, while fuel inefficient truck and SUV sales have slumped.

Unfortunately, as fuel prices have soared, so has the proliferation of questionable products that tout improved fuel economy benefits but cannot live up to their marketing hype. Government agencies such as the Federal Trade Commission have been busy seeking out and punishing some of the worst offenders.

AMSOIL P.i. Performance Improver, on the other hand, offers proven performance. It increases fuel economy, reduces emissions and restores vehicle power and performance by dissolving and removing combustion chamber, intake valve and fuel injector deposits. In fact, field testing shows AMSOIL P.i. provides an average fuel economy improvement of 2.3 percent and up to 5.7 percent.

Because of this substantiation, as well as the company’s confidence in the performance benefits of P.i., AMSOIL is offering a money-back guarantee on the product’s fuel economy benefits. If a customer does not see fuel economy improvement in his or her vehicle after first-time use of P.i., AMSOIL will refund the purchase price of the product.

The P.i. money-back guarantee offer is good through December 31, 2008 and is open to everyone, including Dealers, Preferred Customers, retail customers, catalog customers, commercial and retail accounts. Because the most dramatic fuel economy improvement is achieved after first-time use of P.i. in a vehicle with accumulated deposits, the P.i. moneyback guarantee is limited to vehicles with a minimum of 25,000 miles that have not previously been treated with P.i. and have not undergone any fuel system or fuel injector cleaning procedure. P.i. must be used with a full tank of gas, and the P.i.-treated gas must be run until the tank is near-empty before filling up again. Fuel economy measurement will then be taken on the tankful of gas following the P.i.-treated tank of gas.

Because potential customers have nothing to lose, the P.i. money-back guarantee is an excellent opportunity for Dealers to increase their sales of P.i. and other AMSOIL products. P.i. is an ideal door-opener. Once customers experience the benefits, they may be interested in the benefits of other products in the AMSOIL line.

Process

Customers are eligible for the refund if they do not see a fuel economy improvement following use of the subsequent tank of gas after P.i. treatment. If a customer has not received a fuel economy benefit and wishes to take advantage of the money-back guarantee, he or she may simply download and print the rebate form from the AMSOIL Corporate Website at www.amsoil.com. The form contains complete qualification details and must be completely filled out and mailed with the P.i. purchase receipt to the following address:

AMSOIL INC.
P.i. Money-Back Guarantee
925 Tower Avenue
Superior, WI 54880-1527

AS an Amsoil Dealer, I have used PI in every piece of equipment that I own. I have seen between at 5-10% increase in fuel mileage compared to when I do not use the product. You can view an online powerpoint show of the AMSOIL PI. http://amsoil.acrobat.com/pi/ If you have any questions about the AMSOIL PI or synthetic lubricants and filters please contact me directly

Michael Sparks--Amsoil Direct Jobber
www.lube-direct.com
877-464-8798 (toll free)
931-801-9401 (cell)

How To Reduce Our Dependence On Foreign Oil

REDUCE OUR DEPENDENCE ON FOREIGN OIL WITH AMSOIL Industry tests have shown improved fuel economy of 2 - 5% in vehicles using synthetic lubricants. Many AMSOIL customer testimonials tell of even greater savings. If all cars in America used AMSOIL synthetic motor oil, gear lubes and drive train fluids, we would save enough fuel to drive to the sun and back 165 to 420 times over.* (Click HERE For Documentation)

But there is another way to reduce oil usage. AMSOIL synthetic motor oils are designed for extended drain intervals. Fewer oil changes means less oil used.

Keep America on the road with AMSOIL, the original synthetic motor oil.

Made in USA   Know the Facts - AMSOIL Saves You Money! Lube-Direct.com

*Based on U.S. Census Bureau, Statistical Abstract of the U.S: 2000 No. 1049, Domestic Motor Fuel Consumption by Type of Vehicle

More more information contact:

Michael Sparks--Amsoil Direct Jobber
www.lube-direct.com
877-464-8798
931-801-9401

AMSOIL Marketing Plan & Programs Philosophy

The over riding priority in our Marketing Plan is a business opportunity for AMSOIL Dealers.  AMSOIL INC. provides programs and support mechanisms to help AMSOIL Dealers earn a residual income mainly through the sponsorship and training of other AMSOIL Dealers, as well as the utilization of the sales programs. Certainly every program AMSOIL INC. has to offer AMSOIL Dealers has a purpose.  We feel it is important to define the purpose of each program so we don’t lose sight that our Marketing Plan supports the fact that the best way to grow a stable business and income is to grow the number of personally sponsored and well trained AMSOIL Dealers in your downline.  That is the core of AMSOIL. Having acknowledged that sponsorship and training of AMSOIL Dealers is the ultimate goal of our Marketing Plan and that the overall success of AMSOIL INC. and AMSOIL Dealers is dependent upon it, let’s review how the other sales programs support that philosophy:

1. AMSOIL Dealer Program    

This is for anyone initially interested in their own home based business, or that becomes interested in the business opportunity after experiencing the products through one of the other programs.  It is your ultimate goal to get as many recruits/customers to this level as possible, and to train them on how to use the programs to build their own business.

2. Preferred Customer Program    

This is the program for the customer purchasing over $100 per year.  They receive a kit with instructions for purchasing, and get the monthly Action News so they are kept up to date on AMSOIL products automatically.  These customers typically are “self service” and will order what they need on their own, but they still require follow up by the sponsor to answer questions and to keep them using the products.  The program also exposes them to the business opportunity, and this group of customers will be the best source of potential AMSOIL Dealers.

3. Commercial Program    

This program is to help Dealers sell to all kinds of businesses that want to use AMSOIL products in their equipment.  It’s for the AMSOL Dealer that has decided to try their hand at a more “technical” sale.  It can be as easy and simple as registering a flower shop owner with delivery vans, or as in depth as a sale to a small over the road trucking fleet would require.  It is highly recommended that the Dealer receive training beyond the G-700 business manual before pursuing this market, taking the AMSOIL U or home study courses at a minimum.  Working with an experienced Dealer is a great way to learn.

4. Personal Retail Sales Program    

Some Dealers keep an inventory of products for their local retail customers, or simply place orders as necessary to service them.  These are typically friends, family, acquaintances, neighbors, etc., that are in your locale.  Many Dealers start with this program as a means of “cutting their teeth” in learning to sell AMSOIL products.  One person can only handle so many personal retail customers, however.

5. Catalog Program    

This is for the customer that wants access to AMSOIL products but doesn’t want a Dealership or to sign up for anything, only to just buy and have it shipped to them.  It’s perfect for all of the customers you acquire that are not located close to you and/or are willing to self-service themselves.  They may require assistance placing orders, and personal visits or telephone follow up is recommended.  Once they have become a customer that purchases $100 or more per year, they should be encouraged to become a Preferred Customer simply for the cost savings, and to get them the monthly Action News.

6. ROTS Program – Stores / Quick Lubes    

This program is for Dealers to make AMSOIL products available through local retail outlets and service centers for those customers that purchase small quantities of AMSOIL products, under $100 per year, or that don’t want to order direct, pay freight and have products delivered to their homes.  This program makes AMSOIL products available to those customers that do not want to participate in one of our other programs, i.e.; Catalog, Preferred Customer, Dealer, or that want AMSOIL products installed for them.  Accounts that carry AMSOIL products increase the AMSOIL brand name awareness, and provide the initial education of customers that may eventually move into one of our other programs for lower prices, access to the full line, the business opportunity, etc.

Take Advantage of these exciting programs today.

Michael Sparks--Amsoil Direct Jobber
www.lube-direct.com
877-464-8798