Many Have No Real Idea What Amway Sells

I found an article on mLive.com about an outsiders view of Grand Rapids, MI, home of the Amway Corporation. The thing that struck me was that the group of people visiting the Michigan town really didn't have any idea what Amway really sells.

I suspect that many people would say soap, but I am pretty sure that Heath and Beauty products outsell Amway's soap products by a sizable margin.

All of this leads me to believe that there really may be an opportunity for Amway to bring back the brand in the U.S. and for Amway distributors to have some success in selling the products to end users.

Comments

[ibofightback]

And from another news release -

Dennis Reinhold, President of American Food Holdings, Inc., states, "It is an honor to work with an organization like AMWAY that has built an impeccable reputation by offering the best of the best. AMWAY is built on relationships and referrals."

Get that? Impeccable reputation.

[Ty Tribble]

Uh yeah. Impeccable reputation.

Ask 10 people in the U.S. what they think about Amway and you'll get a good idea about what I think about the companies "impeccable reputation".

Does the company pay it's bills and have a good reputation in terms of the business community? Yes.

Does Amway have a horrible reputation as a business opportunity in the U.S.? Yes.

[ibofightback]

Got any nationwide survey data to back that up Ty?

heck, according to the article you quote, folk don't even know what amway sells. You've previously pointed out how few people actually know about network marketing.

So where's your data? I've actually showed the plan to a bunch of americans over the last couple of years, around 10 I think. Half of them had never heard of Amway, one was positive, his dad had been in, the other four had heard of it but knew nothing.

That's my statistically not signficant sample.

[Jerry]

Interesting. Yes, the company is in good standing in the corporate world, but I think that they have also grown significantly from what I remember Amway marketing when I was a kid. People who have some exposure will always have their opinions shaded one way or the other. People who don't are frsh and unspoiled, and they can be impressed by what a rep has to offer. IMHO, focusing on what Amway does (and offers) NOW is probably the best insurance for creating a positive business buzz.
Jerry
www.leads4insurance.com

[Harlz]

Amway or any other MLM - I just wish I had come across a site like this a few years ago - would have been spared a lot of grief and expense:

http://NWP.the7greatliesofnetworkmarketing.com

[Aqif]

since im Amway distributor in Malaysia.
amway products has already well known for health (nutrilite), beauty (artistry) and their first product which is L.O.C Multi purpose cleaner (if i was not mistaken)

and all of them is a high quality product.
:)

[Brandon]

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