The Monster - DVD Monster

DVD Monster burst on the MLM scene on January 30th, 2004, promising a unique opportunity to make money in the movie business by selling DVD's through a Network Marketing compensation plan. Sadly, within the first 6 weeks the incredible pricing jumped 20-25% and the fair compensation planned changed into a plan that would pay virtually nothing for product sales and downline sales.

I ran some figures on the DVD Monster compensation plan. If you have $1,000 in retail sales and $10,000 in sales on each of your 7 levels, you make $750. $750 bonus on $71,000 in Volume!

There is another compensation plan included with DVD Monster and it is basically a binary recruiting scheme.

DVD Monster had the chance to make me a big fan, if they had kept the pricing in line with Amazon and Wal-Mart and rewarded folks for retail sales. Instead they have fallen right back in line with the status-quo MLM that gives the industry a bad name.

The owners and hype artists that are pushing this plan should be ashamed of themselves.

Comments

[QBlog]

Would you care to speculate on why this happened with Monster DVD?

[MLMBlog]

I suspect that the margins in DVDs are pretty tight, however this is more a matter of moving the bonus money around. DVD Monster has a lucrative bonus payout, (binary plan), for those who recruit a bunch of people that sign up and place one order. In my opinion it's a scheme.

If the right company was behind a DVD MLM plan, I believe it would work. The right company being Ingrahm Micro, the largest distributor of DVDs worldwide.

I think this company had 3 weeks of loss leaders that helped bring in roughly 5,000 people and then raised the pricing and overhauled the compensation plan from what was originally presented.

It appears to be a classic bait and switch.

[JBNET]

Interesting...I just ran across a guy on my business network who is selling for this company. I'm guessing he may not have been told anything that you have posted here.

Hi Q-Blog.

Live Large,
JBNET

[Jay NaPier]

Press Release Source: Gold Entertainment, Inc.

Gold Entertainment Introduces Fixed-Price DVD Rental Program Tuesday June 8, 6:00 am ET

FORT LAUDERDALE, Fla.--(BUSINESS WIRE)--June 8, 2004--Gold Entertainment Group, Inc. (Pink Sheets:GEGP - News) today unveiled a new, Internet-based DVD rental program through its wholly owned subsidiary, Quality of Life Marketing, Inc., a multi-level marketer of consumer DVD and video game products. Subscribers to the new service can watch as many DVDs as they choose for a fixed fee of $20 per month, with no late fees or scheduled due dates on rented movies.

The program will be unveiled exclusively to the company's distributor network today, and will be introduced to the general public in the near future.